VIDEO: Lexus LF-A Nurburgring Edition Laps the Nordschleife in 7:22.85

A Carscoop reader from Japan tipped us off about this video showing the new Lexus LF-A Nurburgring Edition (or at least that’s what the Youtube poster claims we’re seeing here) lapping the famous Nordschleife circuit in 7 minutes and 22.85 seconds. The poster videotaped the run from a video screen set beside the LF-A Nurburgring Edition.

According to the person who shot the clip, Lexus raced the car just before this past weekend’s 24-hour Nurburgring endurance race kicked off.

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Lexus Builds one-off Landaulet LS 600h for Monaco Royal Wedding [with Video]

Whatever your opinion of royal families, you can’t deny that they know a thing or two about spectacular weddings, as evidenced recently by the huge viewership of the Prince William-Kate Middleton tie-up.

Now, another European royal is about to tie the knot: on July 2, Prince Albert of Monaco will stand on the altar besides Carlene Wittstock and exchange vows for richer or poorer (just saying...), better or worse etc.

And Lexus is the one providing the newlyweds’ transportation by building a one-off version of its top of the range LS 600h limo. This version, which has been engineered by Belgian coachbuilder Carat Duchatelet and took over 2,000 hours to complete, is a Landaulet.

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VIDEO: Lexus LFA Wows the Crowds at Tokyo Drift Event

A bespoke sports car priced over than $370,000 and of which only 500 will be produced worldwide, isn’t something you normally expect to see at a drift event. But in the Land of the Rising Sun, everything goes when it comes to burning tires and wowing crowds.

Making its appearance on the sidelines of the 2011 D1 Grand Prix Tokyo drift was this stock Lexus LFA, which you can enjoy in action in the video that follows after the break.

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Ad Watch: Renault Wind Roadster and Lexus CT 200h Hybrid

Selling a car through advertising isn’t as easy as you might think. What good is it showing your product nimbly taking on Alpine twists and turns when your competitors are doing the same thing? Here are two ads that don’t really break the mould, but try something a little different. Read more »

Lexus LS 600h L Getting Prepped for the Wedding of Prince Albert II of Monaco

With monthly average sales of around 2,000 units this year, Lexus’ cars continue to be a scarce commodity on Europe roads and we somehow doubt that being crowned the official vehicle of His Serene Highness [very sic…] Prince Albert II of Monaco will help improve the Japanese automaker’s position in the market. Read more »

Lexus Turns the Roosevelt Hotel into the World’s Biggest 3D Billboard

The Roosevelt Hotel in Los Angeles, California, is one of the most iconic hotels in the United States, nay the world. Built in the 1920s, it has since featured in countless movies, television shows and music videos. So it figures that sooner or later someone would get the bright spark idea of using it as a giant billboard for their product.

Enter the world of Lexus who, with the help of some cutting-edge 3D projection mapping technology, turned the side of the Roosevelt into a Michael Bay Transformers-esque advertisement for its new CT 200h hybrid hatchback. Walls shift around and rotate; gaping holes appear and flowers, roadways and other objects all spring to life out of the eighty plus year old façade.

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A Detailed Video Look at Lexus’ New LF-Gh Hybrid Sport Saloon Concept

One of the star attractions of next week’s 2011 New York International Auto Show will be a new concept model from Lexus called the LF-Gh Hybrid. We’ve already brought you the first details and photos on the sedan study, but now we’ve got official footage of the LF-Gh. Those of you looking to catch a glimpse of the concept model on the move will have to skip through towards the end of the 7-minute long clip. Read more »